Forbes contributors publish independent expert analyses and insights. I’m the founder of the No. 1 automotive site for women. Subaru did something a bit controversial last year: The company rolled out ...

Subaru is turning its least rugged model into its race car for the All Japan Rally championship. Say what you want about Subaru, but the brand still enjoys a respectable reputation globally. It ...

When it comes to coding, peer feedback is crucial for catching bugs early, maintaining consistency across a codebase, and improving overall software quality. The rise of “vibe coding” — using AI tools ...

Subaru’s performance division isn’t dead. Rather, it’s on a bit of a sabbatical, and the Fuji Heavy Industries-owned automaker is not only deciding whether to revive the brand with a full-range lineup ...

Subaru sales dropped 3.6% last year and that slide is accelerating as the company had a terrible February. Deliveries plunged 8.2% to 45,113 units and almost every single model posted double digit ...

Subaru continues to share its partner Toyota’s e-TNGA electric-vehicle platform with the new Trailseeker, the Subie version of the Toyota bZ Woodland. It’s a capable crossover that’ll do some parlor ...

The all-electric Trailseeker is the Subaru version of the Toyota bZ Woodland. It’s about as capable off-road as any non-Wilderness Subaru SUV. Make sure its interior dimensions work for your lifestyle ...

Subaru is recalling nearly 70,000 Crosstrek and Forester hybrids due to a potential fuel leak that increases the risk of fire. Owners are advised to park their vehicles outside and keep fuel levels ...

Subaru is the country's most popular supplier of body cladding, and has a rugged all-wheel-drive crossover in every segment, from the Impreza-like Crosstrek to the three-row Ascent. But until recently ...

For car enthusiasts and casual followers of the auto industry, the most high-profile collaboration between Toyota and Subaru is likely the twin Toyota GR86 and Subaru BRZ sports cars. These were ...

Subaru is open to reviving a pickup, but it remains to be seen if it will bring back the Baja as a compact or midsize model. Subaru only made two pickups: the Brat (1978-1994) and the Baja (2002-2006) ...

Out of left field, and some Toyota factories, Subaru is about to offer more electric models in its showrooms than Tesla. A three-row Subaru SUV that is electric is inbound with an imminent debut. The ...