The engagement of pop superstar Taylor Swift and Kansas City Chiefs tight end Travis Kelce has created a seismic shift in the way teams think about their fan bases. “We used to be about a 50-50 ratio, ...

Forbes contributors publish independent expert analyses and insights. Geri Stengel writes about the success factors of women entrepreneurs. From left to right: Lauren Leichtman co-founded Levine ...

Despite the significant achievements and astounding talent in the world’s most popular female sports leagues, professional women’s sports often receive less attention and resources than men’s. From ...

Forbes contributors publish independent expert analyses and insights. Dr. Cheryl Robinson covers areas of leadership, pivoting and careers. Women's sports are rapidly transforming from a leisure ...