The USGA and the R&A regulate golf balls under the Equipment Rules to control distance and overall performance. The goal isn’t to stop innovation; ...
We’ve all been there, standing in the golf ball aisle at your local golf shop, trying our best to navigate between marketing lingo, clever packaging and of course, cost. It can be rather intimidating, ...
Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. Yesterday morning, Titleist — the far-and-away leader in golf ball sales — debuted ...