The Desk on MSN
Amazon brings local TV advertising to Prime Video
Amazon has launched a new ad format that offers contextual, localized messaging through spots purchased within Prime Video.
"Interactive Video Ads," introduced Monday, expands Amazon Ads' national ad capabilities into local communities, enabling ...
The Coalition for Innovative Media Measurement (CIMM) and TVB have released a new study, authored by Patti Cohen, that ...
TV News Check on MSN
Local TV Strategies Video: Hyper Local, Story Centric Is TV Stations’ Path Forward
Leaders from NBCUniversal Local, Graham Media and Stringr share ideas for leaning heavily into local, leveraging the ...
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