The best part about makeup is that it can be completely experimental. Whether you want to go full glam, minimalistic, or even shave a few years off your face, how you appear to the world is completely ...

Any beauty lover will undoubtedly remember the contouring craze of the 2010s. It was a make-up revolution sparked by a single selfie posted by Kim Kardashian, and before we knew it, we were all ...

The Kardashians may have begun the contouring trend, but it has also become part of the makeup routine of millions worldwide. Contouring doesn’t need to be dramatic or over the top, even a subtle ...

Makeup has the incredible power to enhance our features and bring out our natural beauty. One technique that has gained immense popularity in recent years is contouring. By strategically using shadows ...

If chiseled cheekbones and a snatched jawline are what you're after, the art of contouring is necessary to learn how to ...

If you've been wondering how best to contour your particular face shape and skin tone, you need to watch this. Celeb makeup artist Jenine Bird shows you exactly where to shade, highlight, and pop some ...

I asked makeup artist Hillary Clark to critique my beauty routine to help minimize my uncertainty. Clark suggested a few improved application techniques and said I can repurpose some of my products. I ...

Learn how to apply blush based on your face shape for a flattering, youthful look. From round to heart-shaped, find the best ...

Discover the simple shift in your makeup routine that can revive your natural glow and make your skin look healthier and more ...

A while back, I was chatting with a friend about everything and anything. Eventually, we got onto the subject of beauty. If we're being honest, girls always turn the conversation to lipstick and ...