Not all forms of customer loyalty are created equal. Long-standing Gartner research indicates a clear difference between decreasing the probability of customer defection on the one hand, versus ...

Mention customer service and most people conjure up an image of “that place you call when you have a problem.” For decades, that’s exactly what customer service has been for most companies—a function ...

Effective January 1, 2026, Sven Gerhard took on the newly created position of Vice President Customer Value at USU. In this ...

Every day, we are reminded that providing value to customers is a surefire route to success. The concept of customer value has been around for over 20 years, and many books and articles have been ...

Underwhelming sales figures and consistently high churn rates are pervasive problems for organizations large and small. Effectively communicating the value of your product or service to each customer ...

Opinions expressed by Entrepreneur contributors are their own. Every entrepreneur knows that customers are important. Without customers, you wouldn’t have a business. These are the patrons who buy ...

Take a moment and do a web search on the term “lean goals.” Go ahead—it’ll just take a moment. Do you see all those articles headlined, “The Three/Four/Five Goals of Lean”? If you take another moment ...

Where do you stand in terms of customer service? And how do you rise to the top? Here’s how to prepare for sustainable bottom-line results. When you’ve only reached the middle rung of customer service ...